We have the great pleasure to invite you to the very first Paris Seafood Seminar – an arena for French and Norwegian players in seafood trade to meet and network.

PROGRAM

08.15 Doors open  
Registration and French breakfast (café et croissants) 
 
09.00 Program start 

Programme moderator: Marie Visot, Editor in Chief, Le Figaro

SESSION 1: Trade Relations and the Macro-Economic Situation  

  • Welcome to Paris Seafood Seminar 2025 
    Sigrid Philippart, Director France, Norwegian Seafood Council
  • Opening remarks   
    Niels Engelschiön, Ambassador of Norway to France  
  • Why seafood should feed the world 
    Martin Skaug, Communications Director, Norwegian Seafood Council
  • What is France's economic future in a changing world?  
    Thomas Porcher, Economist and Author, Associate professor at the Paris School of Business

 Coffee break  

SESSION 2: The French Seafood Market Towards 2030  

  • The seafood market in France: status, trends, and challenges 
    Fanny Rousselin-Rousvoal, Editor in Chief, Produits de la Mer
  • Seafood supply chain trends and trade dynamics   
    Eivind Hestvik Brækkan, Seafood analyst, Norwegian Seafood Council
  • Seafood for a healthy future: how feed, welfare & sustainability shape salmon farming 
    Magnus Åsli, Product Quality Manager, Cermaq Norway
  • Panel discussion:   
    France - Norway Seafood Trade: Perspectives on seafood supply and demand towards 2030  

    French seafood buyers’ perspectives on demand 
    Moderated by Fanny Rousselin-Rousvoal, Editor in Chief, Produits de la Mer  
    (in French – translated to English)

    - Arnaud Desanges, Director Seafood at Refaly, group Pomona and Vice-President, Wholesale, France Filière Pêche 

    - Pierre Commère, Director General of Fish Industry at Pact'Alim, representing the salmon smoking industry in France 
     
    Norwegian seafood suppliers’ perspectives on supply 
    Moderated by Martin Skaug, Director of Communication, Norwegian Seafood Council 
    (In English – translated to French)  

    - Magnus Åsli, Product Quality Manger, Cermaq Norway
    Morten Hyldborg Jensen, CEO, Nordic Group
    - Lene Fammestad, Head of Distribution, Lerøy Seafood 
     
  • Seafood in modern high end French cuisine 
    Michelin Star chef, Guillaume Sanchez, the owner and chef at restaurant NE/SO in Paris

Lunch and mingling 

SESSION 3: The French Seafood Consumer Towards 2030 

  • Home consumption and trends  
    Grégoire Baudrier, Client Service Director, Kantar Worldpanel, France  
  • Protein and seafood product development in retail 
    Pauline Descubes, Consultante Analytique, Nielsen IQ France 
  • The food service sector in France 
    Michael Ballay, Directeur Associé, Food Service Vision, France

  • Panel discussion: How to adapt to changing consumer behavior?  
    Moderated by Fabrice Barreau, CEO, FB CAP
     
    - Jean-Michel Formwald, Director Eastern France, SuperU 
    - Stanislas Giraud, CEO, Labeyrie 
    - Amaury de Lepinau, CEO, Top Atlantique  

Coffee break

SESSION 4: Innovation for a Sustainable Future  

  • The future for aquaculture in Norway: challenges and possibilities 
    Mari Skuggedal Myksvoll, Head of Research, Norwegian Institute of Marine Research
  • Innovation in cod farming: the Ode story  
    Ola Kvalheim, CEO & Founder, Ode  
  • Feed and its impact on sustainability for sea and land-based aquaculture in Norway

    Leif Kjetil Skjæveland, Manager of Sustainability and Public Affairs, Skretting Norway

  • Closing remarks 

Networking and cocktail until 18.00